The Justified Ancients of Mu Mu
‘The History Of The JAMs
‘Kylie Said To Jason’
I was a massive fan of The JAMs (see blog post ‘The KLF – Part 1’) when I worked at Virgin Records in Portsmouth who were introduced to me by my mate John Carter via James Brown at the NME. When I joined The Cartel/Rough Trade in 1987 we were selling in JAMS/Disco 2000/The KLF records on telesales and we were getting the test pressings and promos up front. When I moved to Rough Trade in Collier Street in 1989 I was responsible for selling in all the key singles and albums to the major chains. This included The KLF ‘What Time Is Love?’, ‘3 A.M. Eternal’, ‘Last Train To Transcentral’, ‘America: What Time Is Love?’ and ‘Justified & Ancient’. All were Top 5 singles and ‘3 A.M. Eternal’ made it to #1. It was a great learning curve for me dealing with such huge singles and trying to coordinate everything with the label to maintain the stock levels. It also turned me into a really cocky 24-year-old git which I arguably haven’t managed to shrug off since! To be involved with it was just exhilarating and showed the industry that you could have consistent top 10 singles and albums and remain independent. The band and especially Sallie Fellowes at the label (KLF Communications) were game changers. Still relevant 30+ years later.
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